Journey Management Blog

Kim Salazar: Defining Journey Management

We kicked-off our three-part webinar series on standardizing Journey Management with an interview with all-star Kim Salazar, Journey Management trainer and expert from the Nielsen Norman Group. Soak up Kim’s pearls of wisdom about why organizing your business around journeys is paramount and how you can start doing it today.

TheyDo partners with Qualtrics to bring CX data and Journey Management together

TheyDo integrates with the world’s leading CX platform to enable its clients to improve the customer experience by working as one.

New features to standardize Journey Management

Cut down the time it takes to standardize the way you populate journeys and collaborate with colleagues (by 50%!) and let customer-centric opportunities surface more easily.

How journey-centric tooling turned Van Lanschot into an opportunities hub

Journeys are becoming the focal point of Van Lanschot’s ambitions to connect the customer experience with business goals. They’re using journey-centric tooling to understand the opportunities and solutions that will make the most impact.

Conquering fragmentation: Jumbo’s journey-driven workflow

Fragmented data drags down lots of teams, keeping them from seeing the big picture and aligning on what’s important. Jumbo is successfully using Journey Management to flip the script within their organization.

Journeys help Essent to avoid opinions and deliver services faster

How Essent uses personas and journeys to align everyone on what its service partners and customers need when shopping for products to go (more) green.

How to grow your tech stack to meet your CX efforts

Investing in the right CX tech stack is more of a priority than ever before. Yet as the number of tools on the market continues to rise, how do you know which technology is right for you? It depends on your CX maturity.

Your customer journeys will tie your business together

While most companies have made the transition from waterfall to agile, from spreadsheet-centric to project management, from analogue to digital — the same problems still exist everywhere: Departments don’t like to talk to each other while the customer journey forces them to do it anyway.

The fundamental flaw of Design Thinking and how to fix it

Design Thinking is incredibly hard to scale. Especially across vertical process-oriented organisations. So what can you do about it?

Why Marc Andreessen is a great design thinker

Yesterday I listened to Marc Andreessen’s essay on “It’s time to build” and it struck me that he is a great design thinker at heart.

Mirroring your customer journey, a hack all marketers should know

Have you ever wondered how to make your marketing efforts more effective? There’s a simple trick hiding in plain sight.

Why experience has become the dominant global currency

How to to simplify your customer’s journey around trust and convenience.

How to grow your tech stack to meet your CX efforts

Investing in the right CX tech stack is more of a priority than ever before. Yet as the number of tools on the market continues to rise, how do you know which technology is right for you? It depends on your CX maturity.

Announcing our $1.7M seed round

We’re super excited to announce that we’ve raised a $1.7M Seed-investment. Here's how we're going to use these funds.

New: comments and @mentions

From now on you can nudge your team, colleagues and stakeholders with comments. Need their attention? Try mentioning them.

New: Custom Taxonomy

Here we are again! Rolling out to workspaces today is the Custom Taxonomy. Using your own labels and naming conventions to manage every solution around the journey.

New: Dashboard & Activity log

Journey Management is a cross-team discipline and with hundreds of journeys to manage, keeping track of everything is hard. The new TheyDo Dashboard will help you to get overview.

Do in 5 hours what a market research report does for 50k

Looking for an edge to outperform your competitors? Stop paying for expensive market research, use the power of small data and get unique insights with less than a day of work.

Get started by building a Journey hierarchy

Structure your Journey Framework so everything fits in.

Persona template

Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.

Kim Salazar: Defining Journey Management

We kicked-off our three-part webinar series on standardizing Journey Management with an interview with all-star Kim Salazar, Journey Management trainer and expert from the Nielsen Norman Group. Soak up Kim’s pearls of wisdom about why organizing your business around journeys is paramount and how you can start doing it today.

Scale your journey-centric way of working

Learn how to scale a journey-centric way of working in this webinar.

Prioritizing your Roadmap with Journey Management

How do you make sure that your teams collaborate smoothly across the double diamond and end up with a backlog of features that customers really want?