The what TheyDo blog

Future-forward perspectives on customer journeys, CX, personas and customer-centric collaboration from home

Persona template

Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.

CX Personas

Customer stories

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How bol.com identified the needs of its 34.000 partners

Bol.com, the leading online retailer in the Netherlands set out to fundamentally change the way they combine Big and Small Data with TheyDo playing a critical role.

Customer stories

CX

Customer-focused companies have the highest average three-year growth in sales. Only 13% of organizations achieve.

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Persona template

Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.

CX Personas

Innovation

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The fundamental flaw of Design Thinking and how to fix it

Design Thinking is incredibly hard to scale. Especially across vertical process-oriented organisations. So what can you do about it?

Innovation

Persona template

Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.

CX Personas