In this new webinar series by TheyDo & Essense, we put companies in the spotlight that have adopted customer-centric changes in 2020 to enable collaboration and innovation, even while remote.
The what TheyDo blog
Future-forward perspectives on customer journeys, CX, personas and customer-centric collaboration from home

Webfleet Solutions is standardising CX across Europe
Since TomTom Telematics rebranded its B2B into Webfleet Solutions, following the company’s acquisition by Bridgestone, the fleet management solution is on its way to becoming Europe’s top customer-centric choice.
Bol.com, the leading online retailer in the Netherlands set out to fundamentally change the way they combine Big and Small Data with TheyDo playing a critical role.
Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.
Customer stories

Webfleet Solutions is standardising CX across Europe
Since TomTom Telematics rebranded its B2B into Webfleet Solutions, following the company’s acquisition by Bridgestone, the fleet management solution is on its way to becoming Europe’s top customer-centric choice.
Bol.com, the leading online retailer in the Netherlands set out to fundamentally change the way they combine Big and Small Data with TheyDo playing a critical role.
The world’s largest recruitment company uses TheyDo to align journeys across sectors and countries.
Innovation

The fundamental flaw of Design Thinking and how to fix it
Design Thinking is incredibly hard to scale. Especially across vertical process-oriented organisations. So what can you do about it?
Yesterday I listened to Marc Andreessen’s essay on “It’s time to build” and it struck me that he is a great design thinker at heart.
Have you ever wondered how to make your marketing efforts more effective? There’s a simple trick hiding in plain sight.
Tools & Methods

Persona template
Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.
Webinars

Redefining Customer Journey Management
In this new webinar series by TheyDo & Essense, we put companies in the spotlight that have adopted customer-centric changes in 2020 to enable collaboration and innovation, even while remote.
Watch the recording to hear how the landscape of CX is rapidly changing. The customer-centric transformation is accelerating teams and organisations everywhere.