The what TheyDo blog

Future-forward perspectives on customer journeys, CX, personas and customer-centric collaboration from home

New: comments and @mentions

From now on you can nudge your team, colleagues and stakeholders with comments. Need their attention? Try mentioning them.

New features

Here we are again! Rolling out to workspaces today is the Custom Taxonomy. Using your own labels and naming conventions to manage every solution around the journey.

New features

Journey Management is a cross-team discipline and with hundreds of journeys to manage, keeping track of everything is hard. The new TheyDo Dashboard will help you to get overview.

New features

Customer stories

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Journeys help Essent to avoid opinions and deliver services faster

How Essent uses personas and journeys to align everyone on what its service partners and customers need when shopping for products to go (more) green.

Customer stories

Since TomTom Telematics rebranded its B2B into Webfleet Solutions, following the company’s acquisition by Bridgestone, the fleet management solution is on its way to becoming Europe’s top customer-centric choice.

Customer stories

CX

Customer-focused companies have the highest average three-year growth in sales. Only 13% of organizations achieve.

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CXM

Start small, scale smart: implementing CX management in large organisations

CX

While most companies have made the transition from waterfall to agile, from spreadsheet-centric to project management, from analogue to digital — the same problems still exist everywhere: Departments don’t like to talk to each other while the customer journey forces them to do it anyway.

CX

Journey Management

Innovation

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Customer Journey Double Diamond Explained

The double diamond lacks a feedback loop, so we built it

Design Thinking is a wonderful problem-solving process. But it's linear. Until it isn't. Here's how we turned the flow into a flywheel that keeps on spinning.

Innovation

Journey Management

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Your customer journeys will tie your business together

While most companies have made the transition from waterfall to agile, from spreadsheet-centric to project management, from analogue to digital — the same problems still exist everywhere: Departments don’t like to talk to each other while the customer journey forces them to do it anyway.

CX

Journey Management

New features

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New: comments and @mentions

From now on you can nudge your team, colleagues and stakeholders with comments. Need their attention? Try mentioning them.

New features

Here we are again! Rolling out to workspaces today is the Custom Taxonomy. Using your own labels and naming conventions to manage every solution around the journey.

New features

Journey Management is a cross-team discipline and with hundreds of journeys to manage, keeping track of everything is hard. The new TheyDo Dashboard will help you to get overview.

New features

Tools & Methods

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Do in 5 hours what a market research report does for 50k

Looking for an edge to outperform your competitors? Stop paying for expensive market research, use the power of small data and get unique insights with less than a day of work.

Tools & Methods

Here are the 5 vital steps to create personas that actually work, explained in a way you never heard before.

Tools & Methods

Customer Journey Management

Redefining Customer Journey Management #5

The big wrap-up. Get the overview of all episodes condensed into an actionable checklist.

Webinars

Let's get practical! Today we hear how Minyou (KPN Netwerk) and Mijke (Guidion) use journeys to build a bridge between customer experience and business operations.

Webinars