Journey Mapping Tool

Standardise the way you map and manage journeys. TheyDo is like a CMS for your customer experience.

Get started - It's free to try

No credit card required
journey mapping with theydo visual of a journey map

Trusted by these customer-centric companies

From all over the place
to one place

TheyDo turns your post-it posters into living documents that are always up to date.

TheyDo Custom Journey Editor

A mapping experience designed for screens

TheyDo makes complex customer journeys simple to manage

Customer Journey Mapping

Drag & drop everything

Intuitive design makes journeys easy to use

Customer Journey Board

Unique circular overview

Get a quick 'feel' of any journey before you zoom in

Add New Personas to Customer Journey 

Connect personas

Show how different personas act in every step of the journey

Add New Content To Your Customer Journey

Flexible swimming lanes

Connect insights and observations across all journeys

Made for remote collaboration

Remote alignment is vital, especially when everyone works from home. With TheyDo, you can invite your whole team to align all at once – instead of having all those meetings.

Get started - It's free to try

No Credit Card required - unlimited users
Share and Invite People To Your Customer Journeys

Don’t just take our word for it.

See why journey experts like TheyDo

It’s easy to understand our candidates and their journeys when the qualitative data comes to life in TheyDo”

Deepak Birdja UX Designer

Are you ready to map?

Try 3 journeys for free – with your team.

Get Started - It's Free

No Credit Card required

Ghislaine Prins

Global Marketing Director Randstad

"TheyDo helped us in redefining our entire way of working by placing our candidates in the center of everything we do, globally."

Jasper van Heusden

Strategy at E+

"We avoid a lot of opinions when our journeys are based on real customer insights."

Marloes Bos

B2B Marketer at

"TheyDo enables us to align our understanding of our partners and reveal what to do next and why."