Showing the edges of who your customers are helping to focus on the right personas. TheyDo helps you with a super-effective way of organizing a group of personas: the 2x2 matrix.
Guides & Tutorials
Boost your skills and explore ways to work customer-centric.
Reveal opportunities in a Journey
TheyDo journeys let you cluster steps together to reveal opportunities. No need to make big Powerpoint presentations. Simply show each opportunity in the journey.
Context matters. Capture customer insights in the right place of a journey brings clarity to your team. Steps in TheyDo contain all the key information about what happens, for who, and why.
Got your personas organized? You can now start capturing their actions with Journeys in TheyDo.
Personas
Creating Personas
Use the Persona canvas in TheyDo to capture the need-based profiles of the different customer types for your business. We’ll show you how to manage personas in one place.
It’s important to understand who your customers are, and why they do what they do. With Personas, you create visual profiles of the most important customer types. This way, your team will share a common language about who your customers are.
Showing the edges of who your customers are helping to focus on the right personas. TheyDo helps you with a super-effective way of organizing a group of personas: the 2x2 matrix.
Got your personas organized? You can now start capturing their actions with Journeys in TheyDo.
Journeys
Presenting Journeys with TheyDo
Whether you are showing the circular journey to quickly show where the pain points are or use the present mode to go deeper - TheyDo lets you zoom in and out of each journey shared your screen.
Add persona actions and their emotion to your journeys. TheyDo then generates the beautiful empathy arc journeys are famous for. Now you can create them too!
Sounds obvious, right? But it really works. Using familiar labels for the phases of a journey helps to quickly get everyone in your business on the same page.
TheyDo journeys let you cluster steps together to reveal opportunities. No need to make big Powerpoint presentations. Simply show each opportunity in the journey.
New to TheyDo? Learn how to get started with circular journeys.
Context matters. Capture customer insights in the right place of a journey brings clarity to your team. Steps in TheyDo contain all the key information about what happens, for who, and why.
Persona actions, moods, tags, and lots of other details... there's a long list of the types of content you can capture in TheyDo. This video guide shows you what you can store in a TheyDo step and how.
Make your journey actionable by highlighting a moment of truth.