Time to understand
your customers

With TheyDo you show how your customers think and feel. Map their mindset.

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Compare your customer types in an easy way.

One persona for
each customer type

A customer persona represents the mindset of a group of customers.

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Track facts about
your customer

It becomes easy to relate to your customer when you show what they say about you.

✓ Use visual quotes
✓ Write a short bio
✓ Track facts and figures
✓ Collaborate with your team

Create rich profiles. 
Start with needs.

Dig deeper and track the unmet needs of your customer. Why does the customer hire your product or service? What job are you doing for them?

✓ Track need states
✓ Add personality traits
✓ Jobs to do framework

One customer,
unlimited journeys

You can create high level journeys or go very detailed. One persona can have unlimited journeys. It’s up to you.

Customer Journey Mapping

Trusted by these companies that make things people want.

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Make beautiful customer journeys

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